Pandora Spring/
Summer 2016
In 2016, PANDORA consolidated all their markets underneath a new global campaign, Unique As We Are. As a result, Grey New York's role shifted away from TV and print, and towards social/digital content creation, partnerships with editorial publications & influencers, and online style guides & in-store marketing.
We've brought the global campaign to life in a way that resonates with our expressive North American market.
Here's a look at what we did for the U.S. & Canada in 2016.
