TARGET
CREATE MORE TOGETHER

For Target’s Black Beyond Measure campaign, we set out to celebrate the heartbeat of the Black community—the creativity, culture, and collective spirit that transform everyday moments into something extraordinary. From the bold self-expression of the BHM collection to collaborations with local artists and cultural influencers, the campaign invited everyone to experience the joy of creating more together. Because Black culture doesn’t just adapt—it elevates, inspires, and redefines what’s possible.

​

ROLE

Creative Direction